Wednesday, February 9, 2011

Where Can I Sell My Pearls At

Widespread public apology

Yesterday, while reading the comments on our post in the forum of Mobi , we read a post by one of the partners, Mobibern :

"Bah, I realize that might seem who wants to shoot the red cross, it is not. But also read on considerations that do not agree with Marcos, a little 'annoys me.
Given that I liked the beers of Small Brewery and I cheered when the Bad Attitude has brought in a can (both for the idea, both because I believe that the container has advantages in terms of weight, conservation, ease of management, medium-term costs, product development, etc..), I was disappointed with the beers I've purchased Bad Attitude (4 cases) for me and my friends. Patience, it happens, no problem, I said to friends, do this to the producer who got there a lot and very busted swinging (including acid, possible infections: some think a bit of 'other suffered from sinks): in short, was a can Good (I must say, that they were really good ones) and two or three in our view with various problems (this is the proportion of those that we have open).
Besides, I thought, a small producer of quality also means a direct relationship with customers, with the base (and play it on Bad Attitude, by posting such beers in test at 20 beerbloggers Italian), and then there will be no problem .
months ago I already wrote an email in which he outlines the problems with education and I never had any answers: no, nicht, nada commander. And 'this is the attitude that we seek from microbreweries? Not me. I try what he described as a Sam Calagione Brewing up a business: maximum respect for those who believe in your project from the beginning. It is right and is also in your interest, commander. "


And what? right. We have received the mail, we printed and we put on the list of messages to answer. And there we forgetting.

We take this opportunity to report how we behave normally with complaints.
Complaints are lifeblood for a company, especially if transparency is a raison d'etre;
normally contact our customers who demand, if possible by phone, or at least a half mail.
For the first cans BAD Attitude we had three (3) reports of problems:
- a by Matthew Tonazzi who received the goods en route to the fault of the carrier.
- one by Augusto Brusca complained that he had placed an order which we have taken.
- one from Andrea Bernardi.

In the case of Matthew we called to apologize and we returned the money received.
In the case of Augustus, after we apologized, we sent a sample tribute to mark the assumption of guilt. The project cans this summer has had a change of direction and the results will be published shortly.
Andrea's case is the result of light from us. However I would like to say how Andrea had been contacted by us to a problem of a formal, and only the second contact of ours said to us, complaining about the problem. Moreover asked nothing in the mail, which we enclose, and only reported the inconvenience.



Now a company responds and re-casting serious damage. We
wrong. Let us fine and we contact Andrea today to ask how we can fix (apart from sending a money order for compensation, what we do immediately).
Three problems in one year, 33% of crap about these issues, a company that takes care of its own mistakes. Not exactly an optimal situation but we are working to improve.

Mobibern Caro, aka Andrea Bernardi, you're right to be outraged. It is from the end of September that you would expect at least a couple of lines on our part and we have not made contact. Then publicly confess our carelessness, and we guarantee that we will forgive. Meanwhile
accept our apologies.
Marcos

ps: At this point, given the disproportionate reaction to some members of Mobi and to protect our image, we will enable everyone to post, they are not moderate, but we ask that those comments be identified. This also to avoid the risk of complaints and comments from Troll (Paul X you ears ringing?)

Tuesday, February 8, 2011

Thank You Wording From Toddler

The Usual Suspects

seems to be impossible to talk about beer and what goes around without having to fight, without having pre-established positions in defense of alleged powers not acquired you know that title.
I have a feeling that it is not allowed to criticize anyone's attitudes without which these criticisms are taken as personal attacks and criticisms of an attitude, an action. To be clear: I do not appreciate the way in which the Triad (David for poker I know that you still have to grow a little ') faces the market, Teo has cleared through customs as I do not appreciate the beer industry, I do not appreciate that there are trust in the chain of ownership of a microbrewery (with no company by the way) but in any case, I criticized the people involved. I respect the men, but I would criticize their work, and I accept responsibility. But criticize

Mobi is not allowed? It must necessarily be crazy not to share what you do?
Then I will try to argue again.
mobi, dear David, can not even think of being a representative of the whole world. 1400 is because there are few members, Mobi is because today has not yet produced anything representative. I say this to emphasize how you have created an association in which the element of pleasant cazzeggiano today predominates on the activities of proposals. I have not seen any action worthy of note. Unless you consider that the proposal does not clearly labeled or pseudo campaign on prices.
Label or lager if you prefer it the fault of wanting to impose on the choice to undergo micro instead of rules which the industry is not put under, because the law is broader. So why should we? What do we in return? For what it leads only to support an initiative without complications it a real advantage for us nor for the consumers?
campaigning on prices in the canteen is a big mistake because it does not take into account that the micro, small and most are worse, need to keep prices in line with those that are local distributors will be excluded from their list. You have chosen a wrong way to address the issue of prices. Why not consider the cost of distribution? because you do not agree with a comparison to discuss the pros how you generate the money? And why compare the Italian situation with the foreign one? They are different worlds.
For this and over-enthusiasm with which to attack anyone who says things contrary to your feelings tell you Mobi does no good to the world of micro.
And as for the Guru or the Messiah, whatever you want, I can not remember its construction operations on MoBI, it seems that I only use it to advertise its events and those in which it participates. Paid guess. So
MoBI must grow in my own way. Of course excluding the comparison, hiding behind insults or personal attacks is not easy. I will be too crazy but I have not had answers to questions.
Stephen has made a proposal that I would agree: if Mobi outlines an action plan to share with the pros are ready to do my part and pay for it. I await news.
And if you prefer to continue to rely on the Red Cross go ahead. I wait for the facts. It surprises me that instead
Schigi, one of the sharpest minds I know and who knows what estimate has for him, merely to charge me to do marketing on my blog. But sorry Luigi, is a corporate blog, what you expect the weather to speak? I am fortunate to have a working group that believes in my ideas and that has given me a project. BAD Attitude is an emanation of my folly, I am imbued with my work. My ideas are part of the project. In my blog I say what I think and critical and who I want, not being a moderate blog, anyone can argue if you feel attacked. So where is the problem?
If you mean that I use to do marketing for Mobi're on the wrong track. I can no longer post on your forum, but even when I expounded my ideas. I never advertised my own initiative only for business. And in a way I do it here too.
Tyrser we find the remark in bad taste. It's a little 'that leads with the fact that I moved to Switzerland. Just to be clear: I moved to Switzerland cost me a company that entrusted to my partner ended. I have not exported capital rather have remained in Italy. What they did is not my business. Costs more to produce here than in Italy and I think my product can not, but we do seriously and with commitment. The right coast (and the euro lower so we do not favor).
So your attacks are misplaced. I must say that having taken the picture that fools the Swiss have made the expulsion of immigrants and to adapt it to my case was in bad taste: in part because the cartoon has been a source of offense to many people and why some are confused with everything. Do you really think that the Swiss are in agreement with that cartoon? I do not think so. Anyway glad you
. With regard to the fact that you do not understand why I cared so much for the Italian beer is only a problem for you. Sell \u200b\u200bin Italy, we pay taxes and I think the market is free. In addition to a partner in a thing called Unionbirrai I think I have right. If we want to look for the hairs are still Italian. Anyway, I do not think when I was a member (supporter and non-routine) of MoBI my share of socio you did suck.
So if we want to return to the facts, if we want to do something constructive, maybe even a rough comparison but it's about facts, I'm here.
Otherwise I think I will leave the delightful faffing around.
And if you also give me a madman.
Marcos

Monday, February 7, 2011

Praktica-b-mount Converted To Pentax K Mount

Bad Attitude Independent Brewery




The question of what craft beer is now on the agenda for a long time. It holds forth whether the product or process to qualify the craft, other times you refer to the quantities produced or number of employees. In fact, the word craft now no longer has any meaning, even more so since someone has deliberately clear the beer industry ferrying some ill-advised in the gilded world of beer brewing industry.


Now place that is not true that the equation states that the beer industry is urine and that the craftsmanship is good regardless, I feel the need to return on the subject.

The word artisan is now like the skin of the "Belinus the" you can pull anywhere you want: it covers everything.
autogrill you can see a sign with the words "brioche made with traditional methods and because they are frozen products that are heated (cooked) at the time of consumption, produced by medium to large companies, I do not see what it represents in that case craft but a Marketta.

The ice cream is now a distant memory: most of the artisans producing ice cream made from ad hoc basis in fact often used by large ice packaged products from companies far larger and procedures "manual" and made with much less art.
I find it difficult to find common ground between the micro breweries that can help you find a summary about which redefine our world.

The ability of micro breweries to ensure that the beer comes to the most is linked to the world of distribution. In Italy they are saying some important players, in some cases linked to the group of brewers used, they can do the fortunes of the Craft brewers. It 's the case of the so-called triad which at present represents a moloch able to determine the success of many of our colleagues.

's industry is very well equipped in the distribution sector and in addition adds the ability to feed the local operators with benefits provided at the expense of their freedom of choice. The contracts to be signed in front of which is guaranteed them the use of facilities and communications equipment on loan free of charge to a sort of sign which are excluded from micro breweries.
Last but not least the tendency of industry to create pseudo-craft beers to contain the advance of micro breweries.

Some breweries (micro breweries? Craftsmen?) Overseas in size when compared to our micro embarrassing. Some of them produce beer at other installations (see the case in Brooklyn that I think is produced at Amarcord for the Italian market) and others are building plants in Europe. In practice and have attitudes to industry size. Yet are compared with our micro.

The communication of our world continues along alternative channels, in particular events and web 2.0. The ability to organize events and tastings are offered to micro some fairs where the costs are often not covered by revenue. As another alternative, the tastings are made by enthusiasts in the local authorities (very few), or the brewers themselves when they get the chance. However, not having the ubiquitous they can take part only in some of these initiatives and the communication potential is reduced. Some, however, rely on skilled arts Kuaska that promises to bring them up in the Italian craft beer. Apart from that I do not like the style of Guru (not really love the Guru, in general, especially when you stand in messiah), the potential expressed by the latter, for a fee for Marketta made is limited, partly because the word that these spread is not as clear and unambiguous, having he ends meet, has to do equal service to micro and triad, representing a gun is important to be able to manage time and investments.

However, although this is not the ability to communicate through him remains one of the little things.
The existence of an Italian movement of craft beer seems to be represented by the association of consumers MOBI. Their efforts are commendable at times, more often not effective. Faced with a widespread presence in the area, the feeling, reading their forum is that it actually Mobi longer a group of fans that consumer representatives. The feeling I had when I was part of is that their activity is mainly to report and comment in the forum birrofila life of Italians (at least those in their Associates). I think consumers should have a combination of other styles and other forms of representation. Personally I have found as the main forum is a place of pleasant cazzeggiano and a place for spam markettaro by certain pro-and especially of the Guru who uses it to publicize its activities.

I think the bitterness with which they are often commented errors or misdeeds of chicchesia is the daughter of the above needs to appear certain of its founders, David in the first place.
The battle made by these prices is not a battle but a battle aware of manner. I strongly believe that the Italian craft beer costs too much but just say that the cost is too high without having to open a discussion table with the pros to understand how you create the cost of the bottle to the store is a battle for its own sake that has no meaning other than to allow them to criticize and stand as champions of nothing.
I dare say that if today the world of micro breweries is in trouble is the responsibility of the attitude of MoBI that instead of supporting the motion and compensate the support with a critical attitude towards pro, only to support the thesis front on issues of little importance (see the initiative clearly labeled) or with little knowledge of the dynamics that govern our world.

BAD Attitude We abandon the words beer, because now no longer made any sense.
I think the beer industry is not "the exact same drink" as someone said, the attitude that the industry towards the production process is the same whether it's beer, Camping tables or bolts. That's for me the beer industry is a bolt, and I am not referring to the quality (you have to be good at making beer that costs a shit, not everyone), but the attitude towards the product.
beer micro brewery is different not necessarily better or worse when considered in whole, just different. Arrival to say that it's real beer.

Zeman To quote (from memory I could be wrong) "the result is the variable that matters is performance." The passion and dedication, combined with skill is hoped that any craftsman puts in his work are worth more than minor differences found in the product which in fact they often represent some of the value added.
addition, the craftsman does not sell services or gadgets but deals only with supplying beer to the front of the asking price in which the component is limited to the marketing effort to convey their story and not trying to create a need.
Now Bad Attitude waiver attribute "craft" taking for granted that we are artisans, and prefer to talk about us as brewer INDEPENDENT .


independent of industry, independent of the large distribution groups, independent of the guru (or messiah, if you prefer), independent of Mobi.
Our beer is now available in Italy through a network of independent distributors who work with us and with us share a passion for this world, competent and willing to accept the challenge of real beer against the bolts.

Marcos